The China National Intellectual Property Administration recently announced the first batch of enterprises participating in the "Thousand Enterprises, Hundred Cities" trademark brand value enhancement initiative. After a rigorous application, recommendation, and review process, 1,105 corporate trademarks, 285 regional trademarks, and 719 trademark guidance stations were selected. Suzhou City topped the provincial rankings with 36 institutions making the list, including Suzhou JoyFa Environmental Technology Corp. Ltd. (hereinafter referred to as "JOY.FA"), which successfully secured a spot in the inaugural corporate trademark brand roster.

The "Thousand Enterprises, Hundred Cities" Trademark Brand Value Enhancement Initiative is a significant initiative launched by the National Intellectual Property Administration to further advance the trademark brand strategy. This initiative aims to promote the enhancement of enterprise and regional trademark brand value through three major special actions. The goal is to accelerate the transformation of Chinese products into Chinese brands and cultivate a group of internationally competitive well-known trademark brands. The National Intellectual Property Administration will increase guidance and support for the first batch of participating trademark brands and guidance stations, conduct promotional activities and effectiveness evaluations.

Since its establishment, JOY.FA has been dedicated to developing MVR (Multiple Effect Evaporation) integrated systems. With 13 years of expertise in this specialized field, the company is a national high-tech enterprise and technology-driven SME that provides comprehensive services including design, R&D, manufacturing, sales, engineering installation, and after-sales support for industrial wastewater zero-discharge, concentration, evaporation, crystallization, and separation treatment systems. Specializing in zero-discharge salt separation solutions, JOY.FA delivers energy-efficient and environmentally friendly equipment and system services.
With the deepening advancement of the "Thousand Enterprises, Hundred Cities" trademark brand value enhancement initiative, JOY.FA will continue to uphold the philosophy of "technological innovation and quality supremacy", continuously enhance brand value, strengthen market competitiveness, and contribute more to the transformation of China products into China brands.